The Journey So Far
Brand Visual & Conversion Design (Remote)
Freelance Lead Designer
2019 – Present
From brand visuals to conversion focused pages, I help teams ship work that looks good and sells with less friction. Identity, campaigns, and digital experiences. Worked with startup founders, personal brands, and DTC teams expanding into both Western and Eastern markets.
Brand Visual & Conversion Design (Remote)
Freelance Lead Designer
2019 – Present
From brand visuals to conversion focused pages, I help teams ship work that looks good and sells with less friction. Identity, campaigns, and digital experiences. Worked with startup founders, personal brands, and DTC teams expanding into both Western and Eastern markets.
Brand Visual & Conversion Design (Remote)
Freelance Lead Designer
2019 – Present
From brand visuals to conversion focused pages, I help teams ship work that looks good and sells with less friction. Identity, campaigns, and digital experiences. Worked with startup founders, personal brands, and DTC teams expanding into both Western and Eastern markets.
Brand Visual & Conversion Design (Remote)
Freelance Lead Designer
2019 – Present
From brand visuals to conversion focused pages, I help teams ship work that looks good and sells with less friction. Identity, campaigns, and digital experiences. Worked with startup founders, personal brands, and DTC teams expanding into both Western and Eastern markets.
Agency Collaboration (Under NDA)
Ghost Visual Designer and Consultant
2020 – Present
Supported Chinese agencies building for global markets. US, UK, EU, AU. Jumped in when timelines got tight and the visuals still had to hold up. Worked on key visuals, asset systems, and final handoff for ecommerce and SaaS launches, so everything shipped clean, consistent, and on brand.
Agency Collaboration (Under NDA)
Ghost Visual Designer and Consultant
2020 – Present
Supported Chinese agencies building for global markets. US, UK, EU, AU. Jumped in when timelines got tight and the visuals still had to hold up. Worked on key visuals, asset systems, and final handoff for ecommerce and SaaS launches, so everything shipped clean, consistent, and on brand.
Agency Collaboration (Under NDA)
Ghost Visual Designer and Consultant
2020 – Present
Supported Chinese agencies building for global markets. US, UK, EU, AU. Jumped in when timelines got tight and the visuals still had to hold up. Worked on key visuals, asset systems, and final handoff for ecommerce and SaaS launches, so everything shipped clean, consistent, and on brand.
Agency Collaboration (Under NDA)
Ghost Visual Designer and Consultant
2020 – Present
Supported Chinese agencies building for global markets. US, UK, EU, AU. Jumped in when timelines got tight and the visuals still had to hold up. Worked on key visuals, asset systems, and final handoff for ecommerce and SaaS launches, so everything shipped clean, consistent, and on brand.
Funnel & Landing Systems (Client Facing)
Conversion Driven Funnel Designer
2022 – 2024
Built landing pages and funnel flows for launches, coaching offers, and SaaS products. The goal was always the same. Make the next step feel obvious. My edge is mixing taste with conversion logic. No cookie cutter templates. Just pages that actually move people.
Funnel & Landing Systems (Client Facing)
Conversion Driven Funnel Designer
2022 – 2024
Built landing pages and funnel flows for launches, coaching offers, and SaaS products. The goal was always the same. Make the next step feel obvious. My edge is mixing taste with conversion logic. No cookie cutter templates. Just pages that actually move people.
Funnel & Landing Systems (Client Facing)
Conversion Driven Funnel Designer
2022 – 2024
Built landing pages and funnel flows for launches, coaching offers, and SaaS products. The goal was always the same. Make the next step feel obvious. My edge is mixing taste with conversion logic. No cookie cutter templates. Just pages that actually move people.
Funnel & Landing Systems (Client Facing)
Conversion Driven Funnel Designer
2022 – 2024
Built landing pages and funnel flows for launches, coaching offers, and SaaS products. The goal was always the same. Make the next step feel obvious. My edge is mixing taste with conversion logic. No cookie cutter templates. Just pages that actually move people.
Web Visual Design (Evolution Phase)
UX / UI Designer
2020 – 2023
I shaped user flows, mobile first layouts, and responsive component systems. Always obsessed with hierarchy and the moments where people decide to keep going or bounce. This phase taught me when visuals should do the talking, and when they should get out of the way.
Web Visual Design (Evolution Phase)
UX / UI Designer
2020 – 2023
I shaped user flows, mobile first layouts, and responsive component systems. Always obsessed with hierarchy and the moments where people decide to keep going or bounce. This phase taught me when visuals should do the talking, and when they should get out of the way.
Web Visual Design (Evolution Phase)
UX / UI Designer
2020 – 2023
I shaped user flows, mobile first layouts, and responsive component systems. Always obsessed with hierarchy and the moments where people decide to keep going or bounce. This phase taught me when visuals should do the talking, and when they should get out of the way.
Web Visual Design (Evolution Phase)
UX / UI Designer
2020 – 2023
I shaped user flows, mobile first layouts, and responsive component systems. Always obsessed with hierarchy and the moments where people decide to keep going or bounce. This phase taught me when visuals should do the talking, and when they should get out of the way.